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“The Goods: Live Hard, Sell Hard” – Interesting way of promoting

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Jeremy Piven is going out of his freakin mind to promote his new movie The Goods: Live Hard, Sell Hard.

Monday night he appeared on WWE Monday Night Raw. He was there to host, and walked out into the arena amidst flaming fireworks and the roar of the crowd. And then he, apparently, decided he could beat up John Cena.

Paramount Pictures’ photographers captured him mid-air as he quite literally leaped off the top rope.

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Piven challenges former champ John Cena on WWE Monday Night Raw

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Special Host Jeremy Piven kicks off WWE Monday Night Raw

The comedy also stars Ving Rhames, James Brolin, David Koechner, Kathryn Hahn and Jordana Spiro.

“The Goods: Live Hard, Sell Hard” opening in theaters on August 14.

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